ORDER PROCESSING NOTICE: Due to unprecedented disruptions in the supply chain, we are expecting longer than usual lead times and extended backorders for some products. Please see individual product pages for current stock levels and expected stock availability dates. For made-to-order items, please allow up to 30 days for receipt of your order. Our customer service team is standing by to assist you - please visit the "Contact Us" page to reach us. Thank you for your patience.


NEW PRODUCTS

1866 Superwashed Cap

BFJ21002

$26.95

Unstructured, 6 panel cap made from superwashed black chino and white rigid mesh with a plastic snap closure. Features the Old No. 7 Brand logo on a woven patch, 1866 embroidered on the bill and custom inside taping.


Carbon Fiber Cap

BFJ21001

$26.95

Structured, 6 panel cap made from black chino and carbon fiber material with a slide buckle closure. Features the Jack Daniel's Old No. 7 Brand logo embroidered on the front and custom inside taping.


Laser Etched Holes Cap

BFJ21003

$26.95

Structured, 6 panel cap made of a vintage wool blend with a slide buckle closure. Laser etch holes on right front panel with black underneath and on left side of bill with white underneath. Features the Old No. 7 Brand logo embroidered on lower front left panel, Jack Daniel's embroidered on the back and custom inside taping.


Single Barrel Micro Canvas Cap

BFJ21016

$24.95

Structured, 6 panel cap made from black micro canvas and slide buckle closure. Features the a wpven label with the Single Barrel logo on the front and custom inside taping.


Tennessee Fire Brick Cap

BFJ21025

$24.95

Structured, 6 panel cap made from bedford cord and khaki rigid mesh with a slide buckle closure. Features the Tennessee Fire logo embroidered on the front and custom inside taping.


Tennessee Honey Honeycomb Patch Cap

BFJ21019

$20.95

Structured, 6 panel cap made from black recycled material and rigid mesh with a plastic snap closure. Features the Tennessee Honey logo embroidered on a honeycomb shaped patch on the front and custom inside stitching.


Bee Filigree Ladies T-Shirt

BFJ21021

$25.95

Her go-to tee fits like a well loved favorite, deaturing a slim feminine fit, crew neck, short sleeves and superior combed and ring-spun cotton. Features the Tennessee Honey Bee on the front and Tennessee Honey on the back below the collar.
Click here to see size chart.


Custom Order Customizable

The Aficionado Ring

BFJ21027

$1,050.00

You aren't like every Jim, George, or Johnnie out there, even if you are one. You go the extra mile to learn about the ins and outs of the things that you’re passionate about. Here's a ring that tells people, "I live boldly and enjoy the ride."

DETAILS

    • Black Zirconium (charcoal gray color) with Jack Daniel's Whiskey Barrel Sleeve
    • 8mm Wide
    • High Beveled Design in Comfort Fit with Satin Finish
    • Lifetime Limited Warranty
    • Available in sizes 5-14, whole and half sizes only

 

CONFIRM YOUR SIZE

We are going to send you a ring sizer after you purchase this ring. Sure, you can opt out of that part if you REALLY know your size. But you’ll still need to wait for an email from us until you can enter your size.

When you get the ring sizer, follow our instructions on how to properly get your size using our ring sizer. After we get your size, it will take about 3-4 weeks to craft your ring. You'll get another email the moment your ring has shipped, and once received (about 3 business days later), you'll live happily ever after.

Be sure to enter your e-mail below in the Customize Options section. If you don't receive an email in a couple of days, please check your spam filter or contact us.


Custom Order Customizable

The Forged Ring

BFJ21026

$425.00

Rock, wood, steel...you break through any barrier whether it's forged by man or shaped by Mother Nature herself. You don't destroy—you carve a path to progress. Get the job done with a ring that honors the absolute beast that you are.

DETAILS

    • Carbon Fiber with Jack Daniel's Whiskey Barrel Sleeve
    • 8mm Wide
    • Flat Design with Comfort Fit in a Matte Finish
    • Lifetime Limited Warranty
    • Available in sizes 5-14, whole and half sizes only

 

CONFIRM YOUR SIZE

We are going to send you a ring sizer after you purchase this ring. Sure, you can opt out of that part if you REALLY know your size. But you’ll still need to wait for an email from us until you can enter your size.

When you get the ring sizer, follow our instructions on how to properly get your size using our ring sizer. After we get your size, it will take about 3-4 weeks to craft your ring. You'll get another email the moment your ring has shipped, and once received (about 3 business days later), you'll live happily ever after.

Be sure to enter your e-mail below in the Customize Options section. If you don't receive an email in a couple of days, please check your spam filter or contact us.


Custom Order Customizable

The Luchese Ring

BFJ21030

$1,050.00

You appreciate life’s adventures: passing a bottle around a camp fire, tasting exotic newfound delicacies, traversing the choppy waters at sea. Sure, you've got a “bad boy” reputation, but that just ups your cool factor. This ring only adds to the appeal.

DETAILS

    • Black Zirconium (charcoal gray color) with Jack Daniel's Whiskey Barrel Sleeve
    • 8mm Wide
    • Domed Design in Comfort Fit with Distressed Finish
    • Lifetime Limited Warranty
    • Available in sizes 5-14, whole and half sizes only

 

CONFIRM YOUR SIZE

We are going to send you a ring sizer after you purchase this ring. Sure, you can opt out of that part if you REALLY know your size. But you’ll still need to wait for an email from us until you can enter your size.

When you get the ring sizer, follow our instructions on how to properly get your size using our ring sizer. After we get your size, it will take about 3-4 weeks to craft your ring. You'll get another email the moment your ring has shipped, and once received (about 3 business days later), you'll live happily ever after.

Be sure to enter your e-mail below in the Customize Options section. If you don't receive an email in a couple of days, please check your spam filter or contact us.


Custom Order Customizable

The McKinley Ring

BFJ21028

$800.00

You've got an eye for business, a knack for leadership, and a delight for good whiskey. Your strong perseverance has helped you to achieve victory even in the toughest of times. Get a ring that presents you on your terms.

DETAILS

    • Titanium with Jack Daniel's Whiskey Barrel Sleeve
    • 7mm Wide
    • Flat Design in Comfort Fit with Satin Finish
    • Lifetime Limited Warranty
    • Available in sizes 5-14, whole and half sizes only

 

CONFIRM YOUR SIZE

We are going to send you a ring sizer after you purchase this ring. Sure, you can opt out of that part if you REALLY know your size. But you’ll still need to wait for an email from us until you can enter your size.

When you get the ring sizer, follow our instructions on how to properly get your size using our ring sizer. After we get your size, it will take about 3-4 weeks to craft your ring. You'll get another email the moment your ring has shipped, and once received (about 3 business days later), you'll live happily ever after.

Be sure to enter your e-mail below in the Customize Options section. If you don't receive an email in a couple of days, please check your spam filter or contact us.


Custom Order Customizable

The Smitty Ring

BFJ21029

$1,050.00

You’re a man of many talents: decision-making, idea-generating, team building, adorable-puppy-having. You've got it all so we broke the rules when making your ring. Because rules, shmules, you deserve it!

DETAILS

    • Black Zirconium (charcoal gray color) with 3mm Jack Daniel's Whiskey Barrel Inlay and 1mm Blue Cerakote Accents
    • 8mm Wide
    • Flat Design with Comfort Fit in a Polished Finish
    • Lifetime Limited Warranty
    • Available in sizes 5-14, whole and half sizes only

 

CONFIRM YOUR SIZE

We are going to send you a ring sizer after you purchase this ring. Sure, you can opt out of that part if you REALLY know your size. But you’ll still need to wait for an email from us until you can enter your size.

When you get the ring sizer, follow our instructions on how to properly get your size using our ring sizer. After we get your size, it will take about 3-4 weeks to craft your ring. You'll get another email the moment your ring has shipped, and once received (about 3 business days later), you'll live happily ever after.

Be sure to enter your e-mail below in the Customize Options section. If you don't receive an email in a couple of days, please check your spam filter or contact us.


Back to top